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Truth in Affiliate Marketing
December 3, 2008If you’re new here, you may want to subscribe to my RSS feed. Thanks for visiting!Recent attention to loyalty and charity affiliates using browser plugins has had me reviewing the different network terms and codes of conduct.
In May of 2007, Commission Junction updated their code of conduct to include a new section for Advertisers, in [...]
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December 3, 2008
Truth in Affiliate Marketing
Recent attention to loyalty and charity affiliates using browser plugins has had me reviewing the different network terms and codes of conduct.
In May of 2007, Commission Junction updated their code of conduct to include a new section for Advertisers, in which there are some great points to consider.
There are several, all of which you should [...]
December 1, 2008
Affiliate Networks Allow Plugins to Overwrite Links, Pope is Still Catholic
Since we’re talking about loyalty sites and their use of browser plugins, I thought it would be a good idea to review the current network rules governing this behavior.
As you watch the screencasts that I’ll be doing, you should probably be familiar with what the networks have to say about this and what [...]
November 29, 2008
Get Informed! The We-care.com Loyalty Affiliate Plugin
This is the first post in a series giving a firsthand look at how the loyalty affiliate browser plugins work.
I’m hoping that by doing this, in conjunction with others who are doing similar screencasts, we can raise some visibility to this unfair practice in affiliate marketing.
First up is we-care.com. I’ve been using and watching [...]
November 26, 2008
Linkshare Turkeypalooza Turkey Unboxing
A week or so ago I received the notification that we were one of the Linkshare Network Turkeypalooza Winners. One of 100 fresh turkeys from Hickory Farms was on its way.
As of this morning, it hadn’t arrived. My wife and I were commenting how they’re cutting it close, and that there are [...]
November 26, 2008
Loyalty Affiliate Toolbars Keep on Keeping On, Do We Care?
As we approach Black Friday and Cyber Monday, like retailers, most retail-focused affiliate marketers are poised and hopeful to make their big money for the year.
At the same time we celebrate this marks the seventh anniversary of the infamous meeting when the U.S. affiliate community got together in November of 2002 to come [...]
November 23, 2008
Will Affiliates Survive this Economy? | LisaRiolo
Great post from my friend Lisa Riolo who has finally broken the tape on her shiny new blog.
Will Affiliates Survive this Economy? | LisaRiolo: “So: Yes or No? Affiliates are fast-learning entrepreneurs. Online shopping continues to grow. Advertisers are going to aggressively seek accountability in advertising. Yes, affiliates will survive this economy, [...]
November 22, 2008
LinkShare Web Services Explained, Affiliate Geeks Rejoice
Nice post from Ian Rosenwach at Linkshare about what is otherwise their much un-talked about Web Services.
LinkShare Web Services Explained | LinkShare Blog: “Web services are especially useful for technically savvy programmers who’d like to integrate LinkShare tracking links directly into their websites. For example, social shopping sites have been especially effective in [...]
November 21, 2008
ComScore Media Metrix October Results, In Good Company
November 19, 2008
Toolbars and Network Quality | LinkShare Blog
Linkshare has made a post on their blog acknowledging the recent issues that have been raised about OneCause.
Toolbars and Network Quality | LinkShare Blog: “We take network quality seriously. That’s why we have a team dedicated to preserving the integrity of our network. That team applied the same standards to the OneCause toolbar [...]
November 18, 2008
If it Isn’t Fun…
Just a few weeks ago, I passed the 4 year anniversary of working for myself. Prior to that, I’d spent nearly 15 years working for someone else, always at small startup software or Internet companies, but always for someone else. I don’t regret a day of any of those experiences. I’ve [...]








